Win&Co Strengthens Its Southeast Asia FMCG Expansion Strategy

Win&Co FMCG Asia Tenggara

Win&Co Southeast Asia FMCG has become a key strategic focus for PT Wahana Interfood Nusantara Tbk (IDX: COCO), operating as Win&Co Group. The company aims to transform itself into one of Southeast Asia’s leading fast-moving consumer goods (FMCG) companies by expanding its regional presence, strengthening its product portfolio, and building long-term strategic partnerships.

The company has incorporated this strategy into its long-term growth plan. In addition to improving competitiveness, Win&Co Group continues to strengthen its position in international markets through business expansion and innovation.

Win&Co Southeast Asia FMCG Drives Business Transformation

One of the company’s major strategic initiatives is the planned acquisition of Momogi Group. Through this move, Win&Co Group intends to expand beyond cocoa ingredients and chocolate raw materials into a more integrated FMCG business.

Furthermore, the acquisition creates opportunities to strengthen distribution capabilities, accelerate product innovation, and develop new markets. As a result, Win&Co Group expects to improve operational efficiency while creating greater value for customers.

Acquisition Supports Regional Expansion

President Director of Win&Co Group, Soegianto Soenario, explained that business transformation remains an important part of the company’s long-term vision. According to him, the acquisition will broaden the company’s business portfolio while creating new growth opportunities across Southeast Asia.

In addition, the existing business relationship between the companies provides a strong foundation for a smoother integration process. Therefore, Win&Co Group remains confident that the partnership will generate significant long-term synergies.

Vietnam Emerges as a Strategic Market

Win&Co Group also views Vietnam as one of the region’s most promising growth markets. Through Bibica Corporation, which is part of Momogi Group, the company gains access to a broader distribution network and well-established manufacturing capabilities.

Bibica has built a strong presence in the confectionery and snack food industry over many years. Moreover, the company has extensive experience serving Vietnamese consumers. Consequently, this collaboration is expected to accelerate Win&Co Group’s business expansion in Vietnam.

Strengthening Its Position in Southeast Asia’s FMCG Industry

Growing demand for packaged food and snack products continues to create new opportunities throughout Southeast Asia. For this reason, Win&Co Group believes the region offers strong long-term growth potential.

Looking ahead, the company will continue strengthening its distribution network, introducing innovative products, and expanding strategic partnerships across international markets. These initiatives will further enhance Win&Co Group’s regional competitiveness.

Through this strategy, Win&Co Group aims to become one of Southeast Asia’s leading FMCG companies. At the same time, the company remains committed to delivering sustainable growth while creating long-term value for customers, business partners, and shareholders.


About Win&Co Group

PT Wahana Interfood Nusantara Tbk (IDX: COCO), operating as Win&Co Group, is an Indonesian food and beverage company specializing in chocolate-based products. The company continues to drive growth through product innovation, stronger distribution networks, digital transformation, and international expansion while supporting the sustainable development of the food and beverage industry.


Source

This article is based on information published by Investor.id in the article “Win&Co (COCO) Bidik Jadi Raksasa FMCG Asia Tenggara”, published on July 9, 2026.

https://investor.id/market/445915/winco-coco-bidik-jadi-raksasa-fmcg-asia-tenggara