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Schoko, a Win&Co Group (COCO) Brand with Global Standards, Showcases the Potential of Indonesian Premium Chocolate

Jakarta, May 2026 – Amid growing consumer interest in premium and high-quality chocolate products, the global premium chocolate market continues to demonstrate positive growth. According to a report by Grand View Research, the global premium chocolate market is projected to reach USD 40.6 billion by 2030, growing at a CAGR of 4.3% between 2025 and 2030. This trend is driven by increasing consumer preference for high-quality chocolate products, artisan chocolate, and cocoa with more authentic and premium flavor profiles.

Recognizing this opportunity, Schoko, the premium chocolate brand of Win&Co Group, continues to strengthen its position as one of Indonesia’s local brands capable of delivering globally standardized products while bringing the potential of Indonesian cocoa to international markets.

Over the past few years, Schoko has evolved beyond being a consumer chocolate brand to become a strategic partner providing chocolate ingredients and solutions for the food and beverage industry, bakeries, hotels, cafés, and artisan pastry businesses across various countries. Schoko has supplied chocolate products to numerous well-known bakery chains in Indonesia, national-scale café networks, and has collaborated with industry partners through Research and Development (R&D) initiatives to develop innovative products.

With consistent product quality and production standards, Schoko products have now reached international markets, including Asia, Australia, and the United States. This achievement forms part of COCO’s transformation in building a globally competitive cocoa-based business ecosystem while strengthening Indonesia’s position as one of the world’s largest cocoa-producing countries.

Beyond market expansion, Schoko is also actively promoting education through its Kolaborasa program, a collaborative initiative involving SMEs, F&B industry players, bakers, pastry artisans, and culinary creative communities to raise awareness about premium chocolate quality in Indonesia. As café culture, artisan bakeries, and home baking continue to grow, consumers are becoming increasingly aware of the importance of cocoa quality, fermentation processes, and the use of couverture chocolate in creating products with superior taste and texture.

As part of its commitment to supporting the growth of Indonesia’s culinary creative industry and SMEs, Schoko’s chefs have developed and published hundreds of chocolate-based recipe inspirations that can be utilized by SME communities to expand their menus and drive product innovation. This initiative reflects Schoko’s ongoing efforts to broaden education while increasing the added value of chocolate-based culinary products in Indonesia.

“Indonesia has tremendous potential to become a significant player in the global premium chocolate industry. We believe that the quality of Indonesian local cocoa can compete on a global scale when supported by innovation, consistent production standards, and continuous market education. Through Schoko, we aim to deliver premium chocolate products that are not only accepted internationally but also inspire greater pride in the quality of Indonesian cocoa.” said Sugianto Soenario, Management Representative of Win&Co Group.

Through various product innovations and collaborations with F&B industry players, Schoko is helping to shift the perception that premium chocolate products must come from overseas. Supported by high-quality local raw materials and internationally standardized production processes, Indonesia is considered to have significant potential to become one of Asia’s leading premium chocolate industry hubs.

As part of Win&Co Group, Schoko continues to strengthen its integrated business development, from cocoa processing to finished products, ensuring quality, consistency, and supply chain sustainability. This approach aligns with the Company’s vision of delivering high-value cocoa-based products while enhancing the competitiveness of Indonesia’s food industry in the global market.

Looking ahead, Schoko will continue to expand product innovation, strengthen its international market penetration, and build strategic collaborations with industry players and culinary creative communities to further establish the brand as a global representation of Indonesian premium chocolate.

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